Hotel Sales & Marketing
Group Promotions Hotel Sales and Marketing services are fully comprehensive and guaranteed to achieve fantastic results. Offering a broad range of sales and marketing techniques, our talented and professional team are dedicated to initiating and implementing marketing strategies that work. Our services are about delivery and results, not merely leaving a rate sheet and a telephone number.
The services listed below are just some of the reasons why we are the industry leaders when it comes to Hotel Sales and Marketing.
Direct link to Tour Operators
Our constant contact keeps us on top.
We are both proud and protective of our valuable portfolio of contacts within the leading British, European and Asian Tour Operators. Our regular contact with the key decision and policy makers allows us to build the strong relationships that are crucial when it comes to inclusion negotiations. Having great relationships with those in the know gives us a fantastic edge when it comes to determining the level of tactical marketing campaigns and targeted promotions needed to gain exposure and new business.
With an extensive range of contacts in business development, marketing, reservations, weddings and accounts, Group Promotions combines a broad range of expertise with 25 years of industry experience to offer a complete and comprehensive Hotel Sales and Marketing facility.
Agent Sales Training & Incentives
A little incentive goes a long way.
In addition to the hugely successful Resort Academy online training programme, we also have a dedicated team of sales professionals who spend their time on the road delivering training and incentives to travel agents. Keeping travel agents up to date with the latest Resort training and offering rewards for fantastic sales results is a great way to build a long and lasting relationship with those on the frontline of the travel industry and combined with our fully comprehensive range of sales and marketing services, helps to deliver real results.
Trade and Consumer Events
Say ‘Hello world’ with our fantastic range of global exposure opportunities.
Exposure is key when it comes to creating a successful sales and marketing campaign and each year we offer a range of exposure options to our clients at trade shows across the world, including:
- WTM, London
- Confex, London
- Holiday Fair, Dublin
- POW WOW in the U.S.
- TUI, Gothenburg, Sweden
- BTI, Belgium
- Vakantie, Holland
- Fitur, Madrid
- ITB, Berlin
- BIT, Milan
- MITT, Moscow
- EIBTM, Europe
- CHA Marketplace, Caribbean
Group Promotions frequently attend client facing events including public days at the above exhibitions as well as wedding shows and in-store promotions to name just a few. We never miss out on an opportunity to promote our clients and we take pride in representing them on a global level.
Advertising & Public Relations
Stand out in the crowd with our clever advertising and PR campaigns.
Our expertise and experience when it comes to exposure opportunities is second-to-none and in collaboration with our PR team, we can create anything from regional to national promotional campaigns. Working within your pre-determined budget and within your brand guidelines, our clever team of Graphic Designers can create advertising campaigns that really get you noticed.
Direct Link to Consumers
It pays to work with Group Promotions.
Throughout our 25 years at the forefront of the travel industry, we have continued to expand our exceptional network of Journalists, Travel Editors and Feature Writers connected with the leading print, television, radio, retail publications and new media distribution channels. Our links to some of the most influential people in the travel industry give us a fantastic advantage when it comes to targeting the consumer and provide a great opportunity for co-ordinated promotional campaigns.
Digital Distribution
Make waves on the web with Group Promotions.
Group Promotions understands just how important it is to initiate and promote Hotel Sales and Marketing campaigns online. Our range of IT services are designed to provide clients with everything they need to make a splash when it comes to online marketing. In addition to creating online advertising campaigns, our talented search engine optimisation (SEO) team can target keywords that will see you soaring to the top of search engine listings. Our creative team of web designers and developers can ensure your website is looking its best and our Pay-per-Click campaigns can provide high-yield results that really make a difference.
Affinity Marketing
Create a perfect partnership with the help of Group Promotions.
Working closely with the leading advertising and marketing channels, we aim to capitalise on a plethora of opportunities that present themselves when it comes to showcasing our partner products. Creating strategic partnerships in order to connect to thousands of potential new customers, our affinity marketing service is fantastic for creating long and lasting brand relationships.